Internet Marketing for Estate and Elder Law
Attorneys
website design & hosting •
enewsletters •
search
engine optimization (SEO) •
content modules
•
video animation •
animated documents
View a 35-minute webinar
on Internet Marketing & Search Engine Optimization
with Kyle Krull, Esq., President and
Jennifer Campbell, VP & CEO, Integrity Marketing Solutions. |
If you are not marketing effectively on the
internet, you are not marketing effectively. Just a few years ago, a web
presence was more or less a "back-up" marketing strategy for estate and
elder law attorneys. People who met you at a workshop, or received a
referral from their financial advisor or a former client would go online
to check you out -- make sure you were legitimate, learn a bit about
you, and perhaps print out directions to your office. What a difference
a few years have made!
Your website is now "front line" marketing! More people now begin
their research online, utilizing major search engines than ever before.
And the best bang for your marketing buck will most likely be a
hard-working website, integrated into an overall strategic marketing
plan.
We know that attorneys can choose from literally hundreds of
providers at costs that range from "free" to many thousands of dollars
to establish a web presence. But a "web presence" is not enough. You
need a strategic internet marketing plan, well-integrated into a
comprehensive practice development plan. Like any other type of
marketing, your internet communications should support your brand,
convey compelling, relevant messages to your target audiences, and
minimize your client acquisition costs while building a steady stream of
qualified prospects into your practice.
We have been working with estate and elder law attorneys to build
powerful marketing solutions since 1995. We know your market, your
practice development challenges, and how the internet can best be
harnessed to work for you. And, we are always mindful of your budget and
the need to get the best possible return for your marketing dollar.
Our internet services include:
- Web Design &
Hosting
Complete, turn-key web design, hosting & monthly update service
- ENewsletters
Your internet marketing is not complete without outbound marketing
to draw people to your site, and a method to capture qualified
leads. Plus monthly e-mails help you build those strong client and
referral relationships that lead to new business.
- Search Engine Optimization
Search Engine Optimization (SEO) is the art and science of
increasing your visibility on the internet, attracting qualified
prospects and converting browsers into qualified leads ... and new
business for your firm.
- Content
Modules
Animated content modules from our robust estate and elder law library add
a real Wow! factor to your site, and give you keyword-rich, targeted
content, automatically indexed by all the major search engines.
- Video Animation
Let us take your website to the next level by adding State of the Art
Multimedia. With online video, you can instantly establish rapport with
your visitors, build credibility, and create a powerful online
experience!
- Animated
Documents
Banish clunky, boring Adobe Acrobat files!
Replace them with lively, animated documents online -- boost your search
engine rankings and convert more browsers to clients!
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