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JENNIFER
CAMPBELL
Vice
President/CEO
Integrity Marketing Solutions (IMS) has been serving lawyers and law firms since 1995. The firm
began as a marketing consulting practice and quickly grew to a
full-service marketing agency offering newsletters, websites and
internet marketing, PowerPoint workshops on CD, public relations
services, attorney and staff education, and practice coaching. Today IMS
serves more than 200 law firms in 40 states and the District of
Columbia. The firm provides a variety of marketing services to law firms
in such diverse areas as trusts and estates, elder law, insurance
defense, and labor and employment law.
Jennifer
served for five years as director of marketing and practice management
for the Law Offices of Kyle E. Krull, P.A., in Overland Park, KS.
A former trust marketing officer, she has more than 25 years of
experience marketing professional services including serving as a
marketing director for Health Midwest, one of the midwests largest
health care delivery systems.
Jennifer
has a bachelor's degree in journalism from the University of
Missouri-Columbia and is currently working toward her master's degree in
marketing communications at the University of Kansas. She is a member of
the Legal Marketing Association, the International Association of
Business Communications (IABC), and the Kansas City Direct Marketing
Association (KCDMA). Ms Campbell is a frequent author and lecturer on
the topics of marketing and practice management. She has written for and
been quoted in a number of professional trade journals, including
Lawyers Weekly USA and Missouri Lawyers Weekly.
Recent
Speaking Engagements and Publications
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IMS
Practice Development Series
(two and three-day client workshops): Kansas City, September 2003;
Denver, April, 2003; Kansas City, October 2003; Denver, May 2002;
Chicago, October 2001; Kansas City, May 2001; Myrtle Beach, SC, October
2000; Kansas City, April 2000; Kansas City, October 1999; Kansas City,
April 1999.
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New
England Estate Planning Forum:
"Trends in the Estate Planning Practice," Boston, MA,
September 2002
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WealthCounsel
National Study Group Sessions:
Special
Needs Trusts, May 2002, Burbank,
CA: Jennifer spoke on integrating special needs planning into the
trusts and estates practice and niche marketing.
Practice
Development, August 2002, Las Vegas, NV: Jennifer spoke on
general marketing and practice management topics, and trends in the
legal profession.
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E-Planners
Annual Meeting:
Best Practices in Trusts & Estates, Chicago, October
2001.
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Philip
E. Heckerling Institute on Estate Planning:
Best Practices in Trusts & Estates, Miami Beach,
January 2001.
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Washington,
DC Bar Association:
Harnessing the Power of the Internet, October 2000.
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Lawyers'
Weekly USA:
"Diversifying the
Estate Planning Practice," January 2002.
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Trusts
& Estates
magazine:
Attorneys Cautiously Optimistic About Repeal,
April 2001.
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Missouri
Lawyers Weekly:
Harnessing the Power of the Internet in Your Law Practice,
July 2000.
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Lawyers
Weekly USA:
Marketing to Mid-Tier Clients, June 2000.
 CONTACT
US
Toll-Free
Phone: 1-877-352-2021
Fax: 1-877-352-2021
Jennifer's email: bsi@carolnet.com
Mail: Integrity Marketing Solutions
7111 W. 151st
St., Suite 216
Overland Park, KS
66223 |
